March 22, 2022
A headache-free solution to your digital transformation
Here’s how digital experience platform Expresia empowers developers and content-creators alike
Expresia is an all-in-one SaaS digital experience platform (DXP) that empowers brands to create future-proof digital assets. From start-up to enterprise, businesses can now invest in a long-term solution that offers a sustainable competitive edge. As a collaborative hub, Expresia allows developers, content creators, and marketers to streamline processes and deliver powerful, engaging digital experiences to customers. Expresia is the ultimate platform for companies looking to create, build and lead in a digital-first future. If you’re looking for risk-free digital transformation, read on to learn more about the many features and benefits of Expresia.
Fully developed, extensible, consistent and elegant RESTful APIs are one of Expresia's strongest features and at the core of the platform. The entire Expresia FaaS, including its CMS and eCommerce engine, is fully integrated on the RESTful API engine.
The API integration with external web APIs is extremely easy compared to other platforms, which means that developers save time when integrating with their customer's backend systems.
Our REST query parameters allow for rich filtering of data sets, with optional full-text searching, sorting of the dataset and hydration and filtration request calls, to return just the data you need for performant and small requests.
Bundles allow you to aggregate and collect code into a unified and portable container. In more technical terms, it allows for aspect-oriented grouping of code into portable containers that work anywhere across the Expresia ecosystem. This eliminates the need to rewrite the same code over and over.
Bundles are editable and designed with versioning and code control workflows, allowing you to reuse your code and enhance the quality of your code over time. Bundles also feature branching modes so that you never have to worry about breaking a site again.
Content Playlists simplify the organization of content into manageable groups while keeping it infinitely editable to meet complex requirements. They empower your non-technical contributors to easily and efficiently customize the design, layout and content without the help of developers.
Content Playlists offer an efficient workflow for developers who can focus on creating Skins, which can be used in multiple places in order to quickly populate a site with many variations based on the Skin’s settings.
SSJS gives Expresia the full power of a browser-based IDE that executes on the server. This enables developers to write complex business logic while eliminating the security and performance threats of writing unsandboxed code. It also negates the need to grant server-level access to users. SSJS seamlessly links the back and front end, giving developers the ability to do serious processing on the server and effortlessly “hand over” to the markup in the front end.
Debugging and Logging
Nobody’s perfect but Expresia gives you the tools to make your work flawless. Debug your code directly in Expresia and track, log, dump and trace all your actions without leaving the development environment.
With Expresia, you can easily track every API call, debug server-side scripts and gain visibility into data queries and output. Use the built-in profiler to see the compute times of all the Elements on the page, and intelligently guide optimization efforts.
Develop, test and launch complex web-based applications with Expresia’s extensive and powerful IDE.
This web IDE integrates directly into the Expresia API and third party libraries and features autocomplete on variables and functions, as well as the use of Handlebars.
It boasts seamless versioning functionality, effortless integration with GIT, as well as a unique and efficient workflow that empowers multiple users to simultaneously develop, debug, version, and launch work together.
Expresia is a Framework as a Service (FaaS) that eliminates infrastructure headaches. Our network is distributed globally guaranteeing no single point of failure. It responds and scales automatically and is always updated with the latest security and OS patches.
Expresia takes a cloud-only approach that allows you to focus on creating extraordinary web experiences without having to worry about managing servers, server load and other challenges related to solid infrastructure.
For international sites, Expresia allows you to translate sections and articles into different languages while keeping the same sitemap. The Site Developer has control over when and where the site content is translated to allow a mix and match of boilerplate content and international content if required. You can also provide location-specific URLs and content for end-users.
Dynamic data models
All of Expresia’s data models can be enhanced with additional Custom Fields, ranging from text and numeric types to images and collections of other objects – no code or data migrations required!
Our enterprise-grade, fully open, extensible and customizable eCommerce framework is API-driven. It can be integrated with many of the leading payment and shipping providers.
Using machine learning, Expresia offers audience segmentation by clustering users into audiences that can be matched to business segments. You can also discover new segments of users based on behavior and interests.
This technology enables you to track how much traffic your content is receiving, predict which content will be most engaging for new users and determine how successful your digital marketing campaigns are at driving targeted traffic. Expresia stores data from users coming from pay-per-click digital advertising campaigns where demographics and interests are known.
Contact us today to discover how Expresia can solve your specific business challenges and work with your existing technology stack to create powerful digital experiences.