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Omnichannel Success: 8 Reasons to Choose a Headless CMS

September 11, 2023

Omnichannel Success: 8 Reasons to Choose a Headless CMS

Few trends have surged as prominently as headless architecture. It's not just industry buzz; reports from the top technology analysts point to an exponential increase in its adoption, signaling more than just a passing trend, but a game-changing shift for the enterprise. At the core of this evolution is the headless CMS. In this blog article, we will demystify the dynamics behind this technology.

Navigating the Cookie-Less World: Succeed with Hyper-Personalization

September 11, 2023

Navigating the Cookie-Less World: Succeed with Hyper-Personalization

The end of third-party cookies has arrived. With this change, digital marketers face a new challenge to track user data and behavior, which has been the backbone of digital advertising for decades. The third-party cookies are used to provide valuable data for digital advertising and personalized experiences. However, this does not mean the end of advertising. It only means that advertisers need to shift their approach and adopt new tactics to deliver personalized and targeted experiences. In this blog post, we'll explore the roadmap to success in a cookie-less world.

Benefits of Headless CMS: 10 Reasons to Go Headless

January 11, 2023

Benefits of Headless CMS: 10 Reasons to Go Headless

Own the conversation around headless CMS and its benefits.

101s to digital transformation

December 06, 2022

101s to digital transformation

Have you ever gotten lost in tech acronyms? Rediscover the 101s of digital transformation and decipher the digital acronym letter soup.

Understanding the eCommerce customer journey

November 25, 2022

Understanding the eCommerce customer journey

Own the customer journey, expand your network and achieve your eCommerce goals with a DXP.

How a DXP helps distributors win at eCommerce

October 18, 2022

How a DXP helps distributors win at eCommerce

Learn how to provide a whole new, innovative and user-friendly experience to help distributors meet their business goals

Is a Composable DXP right for any business?

September 11, 2022

Is a Composable DXP right for any business?

Learn what is a composable DXP and find out if it suits your business needs

How to Use a Headless CMS to Improve Audience Reach

July 21, 2022

How to Use a Headless CMS to Improve Audience Reach

Learn how to take advantage of your headless CMS and reach wider audiences

How to create a digital-first customer experience journey

June 06, 2022

How to create a digital-first customer experience journey

Let’s take a look at the importance of creating a positive customer experience online and how to achieve it.

Dissecting the anatomy of headless eCommerce and headless CMS

May 20, 2022

Dissecting the anatomy of headless eCommerce and headless CMS

In this article we dissect the anatomy of headless eCommerce and headless CMS

Expresia: A digital partnership built to perfection

May 06, 2022

Expresia: A digital partnership built to perfection

BACKBONE's former LATAM CTO on achieving digital excellence

4 Steps to Building a Personalized Digital Experience

April 25, 2022

4 Steps to Building a Personalized Digital Experience

Here, we’re breaking down the basics of personalized digital experiences and how to achieve them

Here’s why you need a Digital Experience Platform

April 20, 2022

Here’s why you need a Digital Experience Platform

Find out what is a DXP and why you need it

A headache-free solution to your digital transformation

March 23, 2022

A headache-free solution to your digital transformation

Here’s how digital experience platform Expresia empowers developers and content-creators alike

DXP vs CMS: What’s the difference?

December 21, 2021

DXP vs CMS: What’s the difference?

Find out which platform is best for your business needs

Restful API vs. GraphQL

November 16, 2021

Restful API vs. GraphQL

Pros and cons of RESTful API vs GraphQL to help you determine which one is best for your needs

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