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Unlocking the Power of Digital Transformation: Creating Meaningful Digital Journeys

March 04, 2024

Unlocking the Power of Digital Transformation: Creating Meaningful Digital Journeys

For the last twenty years, companies of all types and sizes have been taking on the efforts of Digital Transformation. And while there aren’t two digital transformations that look exactly the same, there is a map that exists for making that digital journey meaningful for your business.

Understanding APIs: What They Are and How They Work

January 31, 2024

Understanding APIs: What They Are and How They Work

If you hang around the tech or development industry, or if you’ve been exploring what a digital transformation looks like for your business, you’ve probably come across the term “API”. This article serves to not only help you understand what an API is, but also how it works, and most importantly, why that might matter to you. Let’s dive in.

5 Tips to Write Cleaner Code in Expresia, a Digital Experience Platform

December 28, 2023

5 Tips to Write Cleaner Code in Expresia, a Digital Experience Platform

Discover how to maximize the potential of Expresia with five key tips for writing cleaner and more efficient code with Michael Goll, Expresia Technical Lead.

From Challenges to Opportunities: Digital Transformation in Education with Expresia

December 28, 2023

From Challenges to Opportunities: Digital Transformation in Education with Expresia

In the ruthless pursuit of adapting to an increasingly technological environment, the field of education has embarked on a journey toward digital transformation. However, this journey is far from complete, and we find ourselves at a critical crossroads where educational institutions grapple with significant challenges.

Blockchain and DXPs: Shaping the Future of Digital Experiences

December 11, 2023

Blockchain and DXPs: Shaping the Future of Digital Experiences

The integration of blockchain with Digital Experience Platforms (DXPs) represents a significant leap in digital evolution. It's the convergence of user-centric design and robust technology, all aimed at delivering unparalleled digital experiences rooted in trust. This fusion of blockchain and DXPs, exemplified by Expresia, offers an exciting glimpse into a future defined by transparency, efficiency, and security.

Mastering Omnichannel Marketing with Expresia DXP:  A Path to Seamless, Personalized, and Adaptive Digital Experiences

November 01, 2023

Mastering Omnichannel Marketing with Expresia DXP

Omnichannel marketing is essential, but it can be challenging. Powerful Digital Experience Platforms like Expresia can help businesses deliver a seamless, personalized, and adaptive experience across all channels. These DXPs centralize customer data, personalize experiences, provide real-time insights, and integrate with all major marketing systems.

Top 9 Best Headless CMS for 2023: Choosing the right solution

October 20, 2023

Top 9 Best Headless CMS for 2023: Choosing the right solution

Headless CMS platforms are becoming increasingly popular as businesses look for ways to deliver personalized content across multiple channels. In this blog post, we compare the top 9 headless CMS platforms and highlight their key features and benefits. No matter what your needs are, there is a headless CMS platform that is right to help you achieve your business goals.

Omnichannel Success: 8 Reasons to Choose a Headless CMS

September 11, 2023

Omnichannel Success: 8 Reasons to Choose a Headless CMS

Few trends have surged as prominently as headless architecture. It's not just industry buzz; reports from the top technology analysts point to an exponential increase in its adoption, signaling more than just a passing trend, but a game-changing shift for the enterprise. At the core of this evolution is the headless CMS. In this blog article, we will demystify the dynamics behind this technology.

Navigating the Cookie-Less World: Succeed with Hyper-Personalization

September 11, 2023

Navigating the Cookie-Less World: Succeed with Hyper-Personalization

The end of third-party cookies has arrived. With this change, digital marketers face a new challenge to track user data and behavior, which has been the backbone of digital advertising for decades. The third-party cookies are used to provide valuable data for digital advertising and personalized experiences. However, this does not mean the end of advertising. It only means that advertisers need to shift their approach and adopt new tactics to deliver personalized and targeted experiences. In this blog post, we'll explore the roadmap to success in a cookie-less world.

Benefits of Headless CMS: 10 Reasons to Go Headless

January 11, 2023

Benefits of Headless CMS: 10 Reasons to Go Headless

Own the conversation around headless CMS and its benefits.

101s to digital transformation

December 06, 2022

101s to digital transformation

Have you ever gotten lost in tech acronyms? Rediscover the 101s of digital transformation and decipher the digital acronym letter soup.

Understanding the eCommerce customer journey

November 25, 2022

Understanding the eCommerce customer journey

Own the customer journey, expand your network and achieve your eCommerce goals with a DXP.

How a DXP helps distributors win at eCommerce

October 18, 2022

How a DXP helps distributors win at eCommerce

Learn how to provide a whole new, innovative and user-friendly experience to help distributors meet their business goals

Is a Composable DXP right for any business?

September 11, 2022

Is a Composable DXP right for any business?

Learn what is a composable DXP and find out if it suits your business needs

How to Use a Headless CMS to Improve Audience Reach

July 21, 2022

How to Use a Headless CMS to Improve Audience Reach

Learn how to take advantage of your headless CMS and reach wider audiences

How to create a digital-first customer experience journey

June 06, 2022

How to create a digital-first customer experience journey

Let’s take a look at the importance of creating a positive customer experience online and how to achieve it.

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